Experience:

20 years of running experiential activations. At Hotel Chocolat this was everything from a chocmobile ice cream van, to flash mobs and chocolate tasting events. Whilst at Radley we would work with crufts and the dogs trust. Finally at Manchester United we have for major launches; influencer matches, running cubs, DJ sets and more. I have years of experience in working with specialists in crafting such immersive brand experiences that drive engagement, brand awareness, and sales. Proven ability to develop strategic marketing campaigns, manage budgets, and execute flawless events across various platforms. Skilled in project management, team leadership, and collaborating with cross-functional teams to deliver impactful experiences.

Skills:

• Experiential Marketing Strategy
• Event Planning & Management
• Budget Management
• Brand Activation & Sponsorship
• Experiential Content Creation (e.g., photo booths, social media engagement)
• Project Management
• Team Leadership & Collaboration
• Communication & Negotiation
• Agency & Vendor Management