Hotels (Rabot Saint Lucia)

A sophisticated getaway… 1,000 feet above the glittering Caribbean sea, on the paradise island of Saint Lucia, lies Hotel Chocolats cocoa plantation and boutique hideaway. Whether you’re a couple looking for quiet seclusion, honeymooners wanting a little privacy, a single traveller or a group of friends in need of an escape from the hustle and bustle of daily life, you’ll find peace and quiet in their stretch of Cacao paradise. Unwind in their Cocoa Juvenate Spa, sink into the infinity pool and watch the sun slide behind the Piton mountains. A peaceful retreat, perfected.

One of the most exciting projects I’ll have ever worked on. Digital marketing was required across SEO, PPC, Email, Social and Paid Social ads. In addition to Direct Mail campaigns. All were used holistically to drive acquisition and retention strategy’s, traffic and sales ROI.

I built 2 websites for Boucan. The first was a stand alone website separate from the Hotel Chocolat brand. Caribbean island hotels are very capable of selling themselves. The sites therefor included large photography of the hotel, restaurant and spa in St Lucia. Featuring content covering. Facilities, Room Rates, Packages, Trip Advisor Reviews, Flight details and incorporating a booking engine.